Cookie Policy | NextTide Logistics LLC

NextTide Logistics LLC (“NextTide,” “we,” “us,” or “our”) uses cookies and similar tracking technologies on our website. This Cookie Policy explains what cookies are, how we use them, and your choices regarding their use.

1. What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website owners useful information about how their site is being used.

2. Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the operation of our website. They enable core functionality such as page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies.

Session management and authentication
Security and fraud prevention
Load balancing and site performance

Analytics and Performance Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This allows us to improve our website and services.

Google Analytics: Tracks page views, session duration, bounce rate, and user flow to help us understand website usage patterns
Hotjar / Similar Tools: May be used to record anonymized user sessions and heatmaps to improve user experience

Functional Cookies

These cookies enable enhanced functionality and personalization, such as remembering your preferences, language settings, or form inputs. They may be set by us or by third-party providers whose services we have integrated into our pages.

Marketing and Advertising Cookies

These cookies are used to track visitors across websites and display relevant advertisements. They are also used to measure the effectiveness of our advertising campaigns.

Meta Pixel (Facebook): Tracks conversions from Meta ads, enables retargeting, and helps build custom audiences
Google Ads: Tracks conversions from Google Ads campaigns and enables remarketing
TikTok Pixel: Tracks conversions and enables audience targeting for TikTok advertising
LinkedIn Insight Tag: May be used for conversion tracking and audience insights on LinkedIn

3. Third-Party Cookies

In addition to our own cookies, we may also use various third-party cookies to report usage statistics, deliver advertisements, and enable social media functionality. These third parties have their own privacy policies governing the use of cookies:

4. Cookie Duration

Cookies can be categorized by how long they persist:

Session Cookies: Temporary cookies that are deleted when you close your browser
Persistent Cookies: Cookies that remain on your device for a set period or until you delete them. These help us recognize returning visitors and remember preferences

5. Your Cookie Choices

You have several options for managing cookies:

Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically set your browser to block all cookies, accept all cookies, or notify you when a cookie is being set. Note that blocking certain cookies may impact the functionality of our website.

Opt-Out Links

You can opt out of specific tracking services:

Google Analytics: Use the Google Analytics Opt-Out Browser Add-on
Interest-based advertising: Visit aboutads.info or networkadvertising.org

Do Not Track

Some browsers offer a “Do Not Track” (DNT) signal. At this time, we do not respond to DNT signals, as there is no industry-standard approach to handling them. We will update this policy if a standard is established.

6. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our business practices. Any updates will be posted on this page with a revised “Last Updated” date. We encourage you to review this policy periodically.

7. Contact Us

If you have any questions about this Cookie Policy or our use of cookies, please contact us:

NextTide Logistics LLC
Atlanta, GA
Email: sales@nexttidelogistics.com